Plotzy vs Reonomy: Which Is Better in 2026?
Updated September 3, 2026. Independent editorial; how we research.
Reonomy is the property intelligence choice for existing commercial buildings, with ownership unmasking and debt data; Plotzy is the parcel and zoning choice for land and development sourcing at a lower, published price.
| Plotzy | Reonomy | |
|---|---|---|
| Starting price | $180/month | Subscription |
| Pricing model | Subscription | Subscription |
| Free trial | Yes | Yes |
| Best for | Real Estate Brokers, Land Acquisition Teams, Developers | Commercial Real Estate Professionals, Property Researchers, Investment Analysts |
| Company size | Small, Mid-Market | Small, Mid-Market, Enterprise |
| Deployment | Cloud | Cloud |
| Primary category | Site Selection | Data & Analytics |
Our Verdict
Plotzy and Reonomy both help CRE professionals find properties and reach owners, but they start from different objects. Reonomy, an Altus Group business, builds connected records for commercial buildings: ownership unmasked through LLCs and trusts, debt and mortgage maturity, transaction history, 200+ search filters and predictive signals for likely sellers, with API and bulk feeds for enterprise. Plotzy starts from the parcel: 150M+ parcels across 3,200+ counties with a two-level zoning designation on each, filters for permitted use, lot size, owner type and sale date, owner contact lookup, folders and CSV export.
Reonomy wins for investment sales and lending work on standing assets. If the play is finding the owner of a specific office or industrial building, spotting loans coming due, or working a market of existing properties with debt signals, its data depth is the product, and the free trial lets you test it on your market. Pricing is not published, and third-party listings put it at several hundred dollars per user per month.
Plotzy wins for land, development sites and zoning-driven search. Reonomy has little to say about what a parcel is zoned for; Plotzy makes that the first filter and follows it with owner contacts and exports for outreach. It is priced month to month at $180 or $300, offers a 7-day trial with no card, and suits solo brokers and small land teams that would not clear Reonomy's price. It has no debt or mortgage data, is thinner on building-level attributes, and is still labeled beta.
Decision rule: buildings and debt, Reonomy; parcels and zoning, Plotzy. Brokerages that do both often run each for its half.
Plotzy
Reonomy
Frequently Asked Questions
Does Plotzy have debt and mortgage data like Reonomy?
No. Plotzy focuses on parcel data, zoning and owner contacts. Debt maturity, mortgage and transaction intelligence on commercial buildings is a Reonomy strength.
Which is better for land brokers?
Plotzy, because zoning is a first-class search filter across 150M+ parcels and the workflow ends in owner contacts and an exported list. Reonomy is built around existing commercial buildings.
How do the prices compare?
Plotzy publishes $180 and $300 monthly plans with a 7-day free trial and no annual contract. Reonomy does not publish pricing; third-party listings place it at several hundred dollars per user per month, with a free trial available.