RetailSonar

RetailSonar is a European location planning and geomarketing platform that combines location data with predictive AI models to guide store network decisions. Its location planning tools forecast revenue for new sites and compare scenarios for openings, closures, and relocations, with the company claiming up to 90% accurate revenue forecasts. Performance management benchmarks each store's actual versus theoretical revenue to surface optimization opportunities, and marketing tools support customer targeting and campaign activation. The underlying data layer covers footfall analytics, retail locations, points of interest, visitor profiles, market potential, and catchment areas. RetailSonar operates in 16+ European countries and serves 200+ customers across retail, supermarkets, banking, fast food, EV charging, and retail real estate, supported by a team of geomarketing specialists.