Mergro
AI voice agent that calls new real estate leads, qualifies them, books viewings and writes the outcome to the CRM.
About Mergro
Mergro is an AI voice agent for residential real estate teams and brokerages that buy or receive portal and website leads. When a new inquiry arrives it places or answers the call, asks about budget, timeline and intent, offers viewing times and books the appointment on a connected calendar. Follow-up then continues across phone, WhatsApp, email, SMS and website chat, and the tool can run outbound campaigns against dormant leads. Each call produces a summary, transcript and structured fields that are written back to the CRM; the vendor lists native connectors for Follow Up Boss, HubSpot, Zoho CRM, Wise Agent, BoldTrail and Lofty, plus webhooks and Google Sheets for other systems. The company says it calls leads in under 60 seconds and supports 15 or more languages. It sells mainly in the United States, with the United Kingdom, Canada and Dubai also served. Pricing is by monthly lead volume rather than per seat.
✓ Pros
✓Published entry price of $199/month for 50 leads, billed by lead volume rather than per agent seat
✓Month-to-month with no setup fee
✓Writes summaries, transcripts and qualification fields into common real estate CRMs
✓Covers phone, WhatsApp, email, SMS and chat in one follow-up thread
✗ Cons
✗Company founded in 2026 with a thin public track record and no independent user reviews found
✗No free trial, and every contact sent counts as a lead even if nobody answers
✗Volumes above 50 leads a month require a sales call for pricing
✗Aimed at residential sales teams; limited fit for commercial brokerage workflows
Who This Is For
Roles
Company Size
Property Types
Mergro Features
✦ Inbound & Outbound Calls
Answers and dials new leads around the clock; the company says first contact happens in under 60 seconds.
✦ Qualification & Booking
Captures budget, timeline and intent, offers viewing times and books onto Calendly or Google Calendar.
✦ Dormant Lead Reactivation
Outbound campaigns that re-qualify old database contacts before agents step in.
✦ Multilingual Voice
The vendor lists 15 or more languages, including English, Spanish, Arabic, Hindi and French.
✦ Multi-Channel Follow-Up
Continues the conversation on phone, WhatsApp, email, SMS and website chat in one thread.
✦ CRM Write-Back
Native connectors for Follow Up Boss, HubSpot, Zoho CRM, Wise Agent, BoldTrail and Lofty; webhooks for others.
✦ Summaries & Transcripts
Call summary, timestamped transcript and extracted fields saved on the contact record.
✦ Speed-to-Lead Reporting
Dashboard of response time per lead and source, plus calls placed, qualified and booked.
Mergro Pricing
Last verified 2026-10
50 leads
$199/mo
50 leads a month, all channels and features included, month-to-month, no setup fee.
More than 50 leads
Quote-based
Higher volumes are packaged on a sales call.
Mergro FAQ
How much does Mergro cost?
Mergro pricing starts at $199/month.
Who is Mergro for?
Mergro is built for Brokers, Team Leaders, Real Estate Agents, Inside Sales Managers, working with residential properties.
What are alternatives to Mergro?
Popular crm & marketing alternatives include Apto, DealCloud, Matterport.
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