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Zoominfo

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CRM & Marketing

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Starting Price

Contact for pricing

Best For

CRE Professionals

Company Size

All sizes

Deployment

Cloud

Property Types

Commercial

About Zoominfo

ZoomInfo is a leading B2B data and intelligence platform providing comprehensive company and contact information for sales, marketing, and recruiting teams. While not CRE-specific, ZoomInfo is widely used in commercial real estate for prospecting, tenant research, and market analysis. The platform maintains a database of 100M+ business contacts and 14M+ companies with firmographic, technographic, and intent data. ZoomInfo offers AI-powered tools for sales automation, lead scoring, and account-based marketing, helping CRE professionals identify decision-makers at target companies for leasing, investment, and brokerage opportunities.

✓ Pros

✓Largest B2B contact database with 100M+ profiles

✓Excellent for CRE prospecting and tenant research

✓Intent data identifies companies actively looking for space

✓Strong integrations with major CRM platforms

✓AI-powered lead scoring and sales automation

✗ Cons

✗Expensive enterprise pricing starting at $15K+/year

✗Not purpose-built for CRE — requires adaptation for real estate workflows

✗Data accuracy can vary for smaller companies

Who This Is For

Property Types

Commercial

Zoominfo Features

✦ Contact Database Access 100M+ business professional profiles with verified emails and direct dials.

✦ Company Profiles Detailed firmographic data on 14M+ companies including revenue, employee count, and technology stack.

✦ Intent Data Identify companies actively researching topics related to your offerings.

✦ Scoops & News Real-time company news, funding events, and executive changes.

✦ Sales Automation Automated outreach sequences across email, phone, and social channels.

✦ Lead Scoring AI-powered scoring to prioritize the most promising prospects.

✦ Conversation Intelligence Analyze sales calls to identify winning patterns and coach teams.

✦ Account-Based Marketing Target specific companies with coordinated marketing campaigns.

✦ Website Visitor Tracking Identify anonymous website visitors and their companies.

✦ Audience Building Build targeted audiences for advertising based on firmographic and intent data.

Zoominfo Pricing

Last verified 2026-02

Quote-based

Professional

Custom

Advanced

Custom

Elite

Custom

Integrations

SalesforceHubSpotMicrosoft DynamicsSlackMarketoOutreachSalesloft

Company Info

Company

ZoomInfo Technologies Inc.

Founded

2000

Headquarters

Vancouver, WA

Employees

3500+

Funding

Public company (NASDAQ: ZI)

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Zoominfo FAQ

How much does Zoominfo cost?

Zoominfo does not publish pricing; it is quote-based. Contact the vendor for a quote.

What are alternatives to Zoominfo?

Popular crm & marketing alternatives include Apto, DealCloud, Matterport.

Visit Zoominfo → Submit a correction or claim this listing

Popular Comparisons

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Matterport vs iGUIDE

Matterport is the default for immersive 3D marketing tours across any camera; iGUIDE is the better choice when accurate, exportable floor plans and pay-per-project pricing matter more.

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