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BoomTown
Real estate CRM and lead generation platform.
About BoomTown
BoomTown is the #1 user-rated real estate CRM and marketing platform, providing expert lead generation, IDX websites, intelligent CRM, and lead management services in flexible packages that scale with success. The platform offers a complete suite from lead generation through Google and Facebook advertising to conversion with Success Assurance—a team of Lead Concierges who monitor databases for meaningful behaviors and engage leads at the right time. BoomTown serves individual agents, teams, and enterprise brokerages with tiered packages (Launch, Core, Grow, Advance) designed to match different business stages and growth goals.
✓ Pros
✓#1 user-rated real estate CRM year after year
✓Success Assurance concierge team monitors and engages leads
✓Flexible packages that scale from solo agents to enterprise
✓Expert-managed PPC advertising optimizes ad spend
✓Proven ROI with extensive customer success stories
✗ Cons
✗Expensive starting at $1,000+/month plus ad spend
✗Long-term contracts typically required
✗ROI heavily dependent on lead follow-up and local market conditions
Who This Is For
Property Types
BoomTown Features
✦ PPC Advertising
Expert-managed Google and Facebook ad campaigns for real estate lead generation.
✦ IDX Websites
High-converting IDX websites with MLS integration for home search.
✦ Lead Capture
Optimized landing pages and forms designed for maximum conversion.
✦ Social Media Marketing
Integrated social media campaigns for brand building and lead generation.
✦ Intelligent CRM
Smart CRM that prioritizes leads based on behavior and engagement signals.
✦ Lead Routing
Automated lead distribution to team members based on rules and availability.
✦ Pipeline Management
Visual pipeline tracking from lead to close.
✦ Mobile App
Full-featured mobile CRM for managing leads on the go.
✦ Success Assurance
Team of Lead Concierges monitors database and engages leads at the right time.
✦ Automated Drip Campaigns
Email and text drip campaigns for long-term lead nurturing.
✦ Behavioral Triggers
Automated actions based on lead behavior on your website.
✦ ROI Tracking
Track return on investment from lead generation to closed transactions.
✦ Agent Performance
Monitor agent activity, response times, and conversion rates.
✦ Market Insights
Data-driven insights into local market trends and opportunities.
BoomTown Pricing
Last verified 2026-02
Launch
$1,000+
Core
$1,300+
Grow
$1,500+
Advance
Custom
Integrations
DotloopZillowRealtor.comFollow Up BossBombBombGoogleFacebook
Company Info
Company
BoomTown (Inside Real Estate)
Founded
2006
Headquarters
Charleston, SC
Employees
200-400
Funding
Acquired by Inside Real Estate in 2021
BoomTown FAQ
How much does BoomTown cost?
BoomTown does not publish pricing; it is subscription + ad spend. Contact the vendor for a quote.
What are alternatives to BoomTown?
Popular crm & marketing alternatives include Apto, DealCloud, Matterport.
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